Your Search For Your Why it Matters

Everybody wants to be happy all the time; at work, at home, everywhere. Executive coaches work on business behavior, guiding leaders and teams to better communication and better relationships. The things executives learn from their coaches apply everywhere in their lives: in their homes, with their families, and out in their communities. They have better personal relationships. Better relationships lead to happiness and satisfaction. Knowing your Why It Matters will help lead you to happiness. You can choose to become aware, discover your Why It Matters, and be happier in the process. That is a fact. Read More...

Why Ask "Why?"

As business leaders, we often find ourselves asking a lot of questions. We have become proficient at asking all of the standard questions: Who? What? When? Where? How? We ask who the client or target market is, what the customer wants us to deliver, when and where they want it, and how much they’re willing (or able) to pay for it. While these are all very important questions, we very often miss what I think is the most important question…why? Read More...

Video & Your Small Business Website

Many small business owners are frequently asking me if they should add video content to their website, and if so, why? The answer: Yes! The simple truth is that we live in an age of online video. More then 84% of Americans are watching videos online. People are looking at over 33 billion videos monthly. On average, a person will spend 11 hours a month watching video content online. Nearly 40% of all this video content is on YouTube, which also happens to be the easiest way to add video to your site. Two big reasons for adding this video content to your website are search engine optimization (SEO) and video is the future of online media. Read More...