Measuring Success
We begin with your end goal in mind and work with you on how to define success. We believe that you can measure the impact of video productions. You might not have the ticket sales like motion pictures, however, we can work with you to measure the impact.
- Team feedback – sometimes the internal feedback is as powerful as any other measure.
- Quality of candidates applying and successfully hired.
- Reduced turnover / increased retention.
- Funds raised
- Web views / Video views
- Click-through rates
- Shares
- Phone calls
- Leads
Are you surprised we don’t have awards listed here? We do get them, they are nice, and they reinforce the quality of our work. However, they don’t directly tie to your results. The fact that your video works for you and meets your goals is much more important to use. If you’re interested, you can see our awards here.